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EMA Newsletter

Keep up with EMA and exciting news in the industry!

Winter 2011

Spring 2011

Professional Tooth Whitening

Tooth whitening is an easy and effective way to brighten your smile, and at EMA we offer the most advanced tooth whitening options. There are a variety reasons why teeth become discolored over time. The most common sources of stain include substances such as coffee, tea, and tobacco. In addition to external stain, the enamel that covers our teeth becomes worn over time, making the yellow core material of teeth more apparent. The combination of these factors eventually results in a dull, lackluster smile.

You now have the potential to cosmetically transform your smile! Tooth whitening is the least invasive cosmetic procedure available. The two best options for tooth whitening are ZOOM! Advanced in-office whitening and a customized at-home whitening program.

ZOOM! offers the fastest way to achieve one’s optimal bleach shade. Zoom utilizes cutting-edge technology in conjunction with highly concentrated peroxide gel to whiten your teeth an average of eight shades in a little over an hour! During this procedure, a highly trained technician protects the gums with a paint-on rubber dam before coating the teeth in a peroxide gel for several 15-20 minute intervals.

The at-home whitening program is just as effective as ZOOM!, but requires more time to achieve the same results. This option incorporates an easy-to-use, lower concentration peroxide gel that coats the teeth for about 1 to 2 hours per day for a total of 2-3 weeks. The peroxide gel is safely applied to the teeth using custom-made bleach trays.

Tooth whitening really works and is valued by men and